Statistics

Request parameters

Parameter name in Live 4

Parameter name in Reports

CampaignID

To get statistics on the selected campaign, use the structure

<Filter>   <Field>CampaignId</Field>   <Operator>EQUALS</Operator>   <Values>...</Values> </Filter> 

See Filtering data.

StartDate, EndDate

To get statistics for a specific period, use the parameters DateFrom and DateTo with <DateRangeType>CUSTOM_DATE</DateRangeType>.

See Report period.

CompressReport

Not supported

Currency

Not supported. Monetary values are shown in the advertiser's currency.

Filter

Specify the criteria for filtering data in the Filter array. For the equivalents of filter parameters, see the section Filter parameters.

See Filtering data.

GroupByColumns

In the FieldNames array, specify the fields to show in the report. For the equivalents of groupings, see the section Grouping by columns.

GroupByDate

In the FieldNames array, specify either the Date, Week, or Month field.

IncludeDiscount

IncludeDiscount

IncludeVAT

IncludeVAT

Limit

Use the structure
<Page> <Limit>...</Limit> </Page>

Offset

Not supported

OrderBy

OrderBy

TypeResultReport

Format (only TSV format is supported)

Names of fields from GroupByColumns

clAdjustment

RlAdjustmentId

clAveragePosition

AvgClickPosition, AvgImpressionPosition

clBanner

AdId

clCarrierType

CarrierType

clDate

Date, Week, or Month

clDemographics

Age, Gender

clDeviceType

Device

clGeo

TargetingLocationId

clGoalConversionsNum

Conversions

clImage

AdFormat

clMobilePlatform

MobilePlatform

clPage

Placement, AdNetworkType

clPhrase

CriterionId

clPositionType

Slot

clROI

GoalsRoi

clStatGoals

AvgPageviews, ConversionRate, CostPerConversion

Filter parameters

Age

Age

Banner

AdId

CarrierType

CarrierType

DeviceType

Device

Gender

Gender

Geo

TargetingLocationId

MobilePlatform

MobilePlatform

PageName

Placement

PageType

AdNetworkType

Phrase

Keyword

PositionType

Slot

StatGoals

Use the Goals request parameter

WithImage

AdFormat

Report fields

Field name in the Live 4 version

Field names in Reports

type (phrasesDict element)

CriterionType

value (phrasesDict element)

Criterion, MatchType

age

Age

bannerID

AdId

carrier_type

CarrierType

clicks

Clicks

clicks_average_position

AvgClickPosition

clicks_context

Clicks with AdNetworkType

clicks_search

device_type

Device

gender

Gender

goal_conversion

ConversionRate

goal_conversions_num

Conversions

goal_cost

CostPerConversion

goal_id

Not supported

mobile_platform

MobilePlatform

phrase_id

CriterionId with CriterionType

placeName

Placement

placeType

AdNetworkType

position_type

Slot

regionID

TargetingLocationId

RetargetingID

CriterionId with CriterionType

revenue

Revenue

rl_adjustment_id

RlAdjustmentId

roi

GoalsRoi

session_depth

AvgPageviews

shows

Impressions

shows_average_position

AvgImpressionPosition

shows_context

Impressions with AdNetworkType

shows_search

statDate

Date, Week, Month, Quarter, or Year

stat_type

AdFormat

sum

Cost

sum_context

Cost with AdNetworkType

sum_search

WebpageID

CriterionId with CriterionType

Learn more