Statistics on ads with tags and changes to the "Favorites" folder

We've made two changes that concern tags' functionality:

  • Advertisers now have the capability to filter out statistics data in the Report Wizard by tags. Thanks to this option, it's possible to analyze statistics by groups of ads that you create yourself by adding the necessary tags;

  • We replaced the former tool—the favorite ads tab—with tags. All ads located in this section now have a corresponding tag added to them — “Favorites ”.

All ads one way or another selected by the advertiser can be found in the “Tags” section from this day on.

As a reminder, we previously added the capability to quickly find all ads for which were not tagged to Direct's interface and we increased the maximum allowable amount of tags for a campaign from 30 to 100.

You can read more information on working with tags in this special help section.