Lotteries and promotional activities

Ads for lotteries and promotional activities can be placed on Yandex Direct:

According to the law “On advertising”, lotteries and promotional activities are not considered gambling and can be advertised on Yandex Direct if certain restrictions are observed.

Your ads must meet the legal requirements of the countries where you want to serve them.

If you still have questions about moderation or your results, write to us.

Other requirements for websites and ads.


This list is not exhaustive. A full list of all rules and requirements can be found in the following documents:

If you can't find the information you're looking for, then contact us.