Requirements for smart banners
- List of prohibited categories
- Logo requirements
- Subject selection requirements
Smart banners are moderated based on website contents.
Depending on the type of product or service on the website, certain documents must be provided to post ads.
For products and services that are subject to mandatory certification, registration, or licensing, be sure to submit copies of authorization documents (licenses, certificates) and/or letters of guarantee, even if the products and services were not added to the feed.
A list of documents, sample letters of guarantee, and other advertising information can be found in the section corresponding to the subject matter of your ads.
Yandex Europe AG, Werftestrasse 4, P/O box 3639, 6002 Lucerne 2 Universitaet, Switzerland (for those who filled out a letter of guarantee for Yandex Europe AG)
38R Merrimac Street, Suite 201, Newburyport, MA 01950, USA (for those who filled out a letter of guarantee for Yandex Inc)
You can send documents at any time after your ads have been sent for moderation. If ads are rejected because required documents are missing, they will be reviewed again after documents are submitted. If your ads pass moderation, they will be eligible for serving. If additional information is required, we will contact you.
Send copies of prepared documents via the feedback form below (include your ad campaign or order number).
The original of the letter of guarantee should be sent to:
If you still have questions about moderation or your results, write to us.