Statistics

On the Overview screen, you can view the summary statistics for all active campaigns for the selected period.

How do I view campaign statistics?

Open your campaign in one of the following ways:

  • Tap the campaign card.

  • Tap and select Go to campaign.

In the Overview tab:

  • Select a period or set a custom range.

  • Each metric card shows the percentage change compared to the previous equivalent period. For example, if you select “Last 30 days”, the system compares metrics to the previous 30 days. Similarly, today is compared to yesterday, the current week to the previous week, and so on.

  • Tap a card to view the chart.

Use the filter to show or hide metrics in the list.

How do I view ad group statistics?

In the Groups tab, you'll find statistics by group for the selected campaign.

Each card displays:

  • Name.

  • Number.

  • Status.

  • Top 3 metrics.

Tap the group's card to see its detailed statistics.

In the Overview tab:

  • Select a period or set a custom range.

  • Each metric card shows the percentage change compared to the previous equivalent period. For example, if you select “This week”, the system compares metrics to the previous week. Similarly, yesterday is compared to the day before, the last 30 days are compared to the 30 days before that, and so on.

  • Tap a card to view the chart.

Use the filter to show or hide metrics in the list.

How do I view ad statistics?

In the Ads tab, you can see statistics by ad for the selected group.

Each card displays:

  • Name.

  • Number.

  • Status.

  • Top 3 metrics.

Tap the ad card to view detailed statistics.

  • Select a period from the drop-down list or set a custom range.

  • Each metric card shows the percentage change compared to the previous equivalent period. For example, if you select “Today”, the system compares metrics to yesterday. Similarly, the current month is compared to the previous month, the last 90 days are compared to the 90 days before that, and so on.

  • Tap a card to view the chart.

Use the filter to show or hide metrics in the list.