Tracking quality indicators

Quality indicators show you how useful the site is for users. You can:
  • Track dynamic trends in the SQI and received badges, as well as compare your site's data with data for other sites.
  • Track achievements that affect the quality of the site. This may include Turbo page traffic or problems on the site.
  • Get recommendations for further development of the site.
To view this information, add the site to Yandex.Webmaster and verify your rights to manage the site. If the site has a subdomain, the Quality indicators page shows generalized data for all the site's URLs.
  1. Changes to the site quality index (SQI)
  2. Compare your website with other sites
  3. Achievements with the site
  4. Recommendations

Changes to the site quality index (SQI)

The chart shows dynamic trends in your site's SQI. You can also see the SQI of other sites if you add them to the comparison list.

To view your site's SQI over a certain period, set the date range. SQI for other sites is displayed starting from November 20, 2019.

Compare your website with other sites

You can compare your site with others based on indicators that show the site dynamics in your business niche:
  • The SQI indicator.
  • If the site has Turbo pages.
  • The site's rating on Yandex.Market, if the site is a partner. Store rating shows how satisfied customers are with its work.
  • Availability of an existing organization in Yandex.Directory. Data about the organization added to Yandex.Directory is displayed in the Yandex search results, on Yandex.Maps and other services.
  • Site rating. Grades 1-3 are considered bad, 4 and 5 are considered good. When rating a site, users can leave a review about it.
  • Progress in getting badges. Some badges may already be awarded and their label is shown. For other badges, there is a progress bar showing the site's current progress towards obtaining the badge. The label may be gray if there is not enough data to confirm it. Some badges may not be displayed if they haven't been awarded yet.

    Note. The badges available and the site progress to receive the badges may differ from country to country.

To compare indicators, click Add site. You can add up to 20 sites.

Achievements with the site

Go to Achievements and statistics to track your progress in promoting the site. You can also learn about errors on the site.

One of the achievements is site speed () — the speed of page loading in Yandex Browser when users navigate from mobile search. The calculation uses depersonalized data. The indicator may not be displayed if there is not enough data for the calculation. Check out the recommendations for speeding up the site.


Yandex.Webmaster offers recommendations that can help your website attract more users and keep them happier.