Adding mirrors

Partners can add mirrors to their sites. Mirrors are copies of websites where Yandex ad units will also be displayed. You can add up to 50 mirrors per site.

A site mirror can be:

  • A full copy of a site that is part of the Yandex Advertising Network (for example, and
  • A regional variant of the main site. The sites have the same structure but the content differs in regional characteristics ( and For example, if a site is dedicated to real estate in Moscow, a site about real estate in Tyumen could be added to it as a mirror ( and
  • A thematic variant of the main site. The sites have the same structure and a commonly themed niche, but each has its own specific features. If a site is dedicated to a single camera brand, another site that deals with a different camera brand can be added to it as a mirror (such as and

During registration, sites with “www” in their domain name are automatically given a mirror without “www”. For instance, when registering, the mirror will be added.

How to add a mirror

  1. Go to Ads on websites → Sites.
  2. In the line with the desired site, click Edit.
  3. Go to the Mirrors tab, specify the desired URL address, and click Add.
  4. Click Save.

Added mirrors are verified by moderators within two days. If a mirror is successfully verified, it moves from the Under moderation list to Added.

Ad code must be inserted on mirrors. If a master domain is accepted into the Yandex Advertising Network, ads will be automatically displayed on all of its subdomains once the ad code is inserted there.

Delete any mirrors that are not used any more. Find the appropriate mirror under Added and click next to it.

Automatic addition of mirrors

Embed the ad code in the mirror site to add it to the Yandex Advertising Network automatically. This may take some time. During the automatic update, the master domain will be Under moderation, and you'll be notified of the results by email. The fastest way to add a mirror is to edit a site in the interface.

Mirror statistics

Overall statistics will be gathered for the mirror and main site. To monitor statistics for a specific mirror, you can create a separate site for it.

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