The structure and content of the reports are subject to change without prior notice.

For example, a new column may be added or the name of the sheet may change.

Shelf Report

The method is available for models: FBY, FBS, Express and DBS.

If you are using an API Key token, one of the accesses in the list is required to call the method

Starts the generation of a summary report on the shelves — ad blocks with a banner or video and a set of products. Read more about them in the Help of the Market for sellers.

You can find out the generation status and get a link to the finished report using a request. GET v2/reports/info/{reportId}.

Explanation of the report columns:

Sheet Общий отчет (file shelfs_statistics_summary)

CSV column name

JSON column name

XLSX column name

Value type

DATE

date

Дата

string

INCUT_ID

incutId

ID кампании

integer

TITLE

title

Название кампании

string

IMPRESSIONS

impressions

Показы, шт.

integer

COVERAGE

coverage

Охват, чел.

integer

CLICKS

clicks

Клики, шт.

integer

CTR

ctr

CTR, %

number

AVERAGE_IMPRESSION_FREQUENCY

averageImpressionFrequency

Частота показа

number

TO_CART

toCart

Добавления в корзину, шт.

integer

ORDERED

ordered

Заказанные товары, шт.

integer

CONVERSION

conversion

Конверсия в заказы, %

number

ORDERED_AMOUNT

orderedAmount

Стоимость заказанных товаров, ₽

number

CPO

cpo

СРО, ₽

number

COST

cost

Расчётные расходы, ₽

number

CPM

cpm

CPM, ₽

number

DRR

drr

Доля расчётных расходов от выручки с полкой

number

REAL_COST

realCost

Фактические расходы (с НДС), ₽

number

DEDUCTED_BONUSES

deductedBonuses

Списано бонусов

number

Sheet Таргетинг по категориям (file shelfs_statistics_by_category)

CSV column name

JSON column name

XLSX column name

Value type

DATE

date

Дата

string

INCUT_ID

incutId

ID кампании

integer

TITLE

title

Название кампании

string

SHOW_CATEGORY_NAME

showCategoryName

Категория показа полки

string

IMPRESSIONS

impressions

Показы, шт.

integer

COVERAGE

coverage

Охват, чел.

integer

CLICKS

clicks

Клики, шт.

integer

CTR

ctr

CTR, %

number

AVERAGE_IMPRESSION_FREQUENCY

averageImpressionFrequency

Частота показа

number

TO_CART

toCart

Добавления в корзину, шт.

integer

ORDERED

ordered

Заказанные товары, шт.

integer

CONVERSION

conversion

Конверсия в заказы, %

number

ORDERED_AMOUNT

orderedAmount

Стоимость заказанных товаров, ₽

number

CPO

cpo

СРО, ₽

number

COST

cost

Расчётные расходы, ₽

number

CPM

cpm

CPM, ₽

number

DRR

drr

Доля расчётных расходов от выручки с полкой

number

⚙️ Limit: 100 requests per hour

Request

POST

https://api.partner.market.yandex.ru/v2/reports/shelf-statistics/generate

Query parameters

Name

Description

format

Type: string

The format of the report or document. Report format:

  • FILE — the spreadsheet file (XLSX).
  • CSV — A ZIP archive with CSV files for each report sheet.
  • JSON — A ZIP archive with JSON files for each report sheet.

Default: FILE

Enum: FILE, CSV, JSON

Body

application/json
{
  "businessId": 1,
  "dateFrom": "2025-01-01",
  "dateTo": "2025-01-01",
  "attributionType": "CLICKS"
}

Name

Description

attributionType

Type: string

Attribution type:

  • CLICKS — by clicks.
  • SHOWS — by impressions.

For information about which data in the report depends and does not depend on the type of attribution, read in the Help of the Market for sellers.

Enum: CLICKS, SHOWS

businessId

Type: integer

Cabinet ID. To find out, use the request GET v2/campaigns.

ℹ️ What is a cabinet and a store on the Market?

Min value: 1

dateFrom

Type: string<date>

The beginning of the period, inclusive.

Example: 2025-01-01

dateTo

Type: string<date>

End of the period, inclusive.

Example: 2025-01-01

Responses

200 OK

In response, you receive an identifier that allows you to find out the generation status and download the finished report.

Body

application/json
{
  "status": "OK",
  "result": {
    "reportId": "example",
    "estimatedGenerationTime": 0
  }
}

Type: object

All of 2 types
  • Type: object

    status

    Type: string

    The type of response. Possible values:

    • OK — There are no errors.
    • ERROR — an error occurred while processing the request.

    Enum: OK, ERROR

    The standard wrapper for server responses.

    Example
    {
      "status": "OK"
    }
    
  • Type: object

    result

    Type: object

    estimatedGenerationTime

    Type: integer

    Expected generation time in milliseconds.

    reportId

    Type: string

    The ID that will be needed to track the generation status and receive the finished report or document.

    Example: example

    The ID that will be needed to track the generation status and receive the finished report or document.

    Example
    {
      "reportId": "example",
      "estimatedGenerationTime": 0
    }
    
    Example
    {
      "result": {
        "reportId": "example",
        "estimatedGenerationTime": 0
      }
    }
    

400 Bad Request

The request contains incorrect data. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

401 Unauthorized

The authorization data is not specified in the request. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

403 Forbidden

The authorization data is incorrect or access to the resource is prohibited. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

420 Method Failure

The resource access limit has been exceeded. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

500 Internal Server Error

Internal error in Yandex. Market. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }