General
You can find the general app settings in Settings → Main.
- App owner
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Username specified when creating the app. The app owner can access any statistics sections, manage permissions for other users, and delete the app.
- API key (for SDK)
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You need to specify the API key when initializing the AppMetrica SDK. Statistics from the app code are transmitted using this key.
We recommend using a single API key for the same app across different platforms. This way, you can easily view both overall and platform-specific statistics, as well as use SmartLinks in trackers.
- Post API key
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You can use it to send events and profile attributes to AppMetrica via HTTP requests. This ensures that the AppMetrica interface shows even those events that occur outside the app, such as offline purchases. Learn more.
- Time zone UTC
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Used to record events in a single time zone. AppMetrica displays all events according to the specified time zone.
- Folders for grouping apps
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Folders help you easily switch between apps. Place the apps you have access to into folders so you can quickly find and select the one you need.
- App category
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Specify your app's category.
- Email for important notifications and news about the service
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You will receive important notifications and service updates at this email. This helps you quickly find out about service updates and new features as they roll out.
- Metrika tag binding
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Add a Yandex Metrica tag to optimize your campaign strategies in the Yandex Direct web+app scenario. To link a Yandex Metrica tag, make sure your account (username) has access to it. Learn more.
- Allow vendors to use e-commerce events in their ads
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When this option is enabled, vendors (brands) can optimize their ads using e-commerce events related to their products in your app, such as adding a product to the cart and making a purchase. This brings you additional targeted traffic and higher sales from vendor ads leading users to your app, without granting vendors access to the app.
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