Registration in the Yandex Advertising Network and adding resources

Authorization

You need a Yandex ID to register in the Yandex Advertising Network.

Click Get started on the Yandex Advertising Network page and enter your username and password.

If you don't have a username and password or you don't want to use your existing username for the Yandex Advertising Network, you will need to register.

Warning

We recommend registering with the Yandex Advertising Network under a new username that is not used to access the interfaces of other services (such as Yandex Direct and Yandex Market). Never register someone else's site (for example, your friend's or employer's) under your personal username: you won't be able to transfer ad units and revenue from your username to another one.

Filling out the application form

Tip

Turn on English subtitles.

  1. Go the the Yandex Advertising Network main page and click Get started. The partner application form will be opened.

  2. Select your country of residence.

  3. Under Type of partnership, specify your status as a Yandex partner:

    • legal entity (business)
    • self-employed
    • individual
    • individual entrepreneur

    Note

    You won't be able to change the type of partnership after registration. If you want to change your partnership type, you need to register a new account and reset your ad code.

    The exception is made by individuals residing in the Russian Federation: they can switch to the self-employed status and back within the same agreement.

  4. Select the remuneration currency (not available for residents of Russia or legal entities and individual entrepreneurs of Belarus).

  5. Fill in the fields with personal data and contact information.

  6. If you register as a legal entity or individual entrepreneur of Russia or Belarus, specify your taxation system.

  7. Select what you want to monetize: site, app, or both.

    Note

    If you want to monetize a video resource, choose any of the options and register. After registering, send a request to add a video resource to support.

  8. Review the Yandex Advertising Network Terms of Offer and confirm your consent to the processing and storage of personal data.

  9. Click Register.

After you submit the registration application, you'll gain access to the Yandex Advertising Network interface.

Note

If there is a . symbol in your Yandex ID username, it will be displayed as - in the Yandex Advertising Network interface. This will not affect the work with the interface. To log in to the Yandex Advertising Network and other Yandex services, continue using your username.

Make sure to specify your payment details and upload electronic copies of documents so that we can transfer your remuneration. To do this, go to Settings → Bank details in the Yandex Advertising Network interface and enter your details.

To learn more about documents and remuneration, see Documents and payments.

How to add a resource

In the Yandex Advertising Network, resources include:

  • Sites (including versions for desktops, tablets, and other mobile devices).
  • Mobile apps.
  • Video hosting services and other information resources available to users on the internet.

To start displaying ads, add your resource to the Yandex Advertising Network:

  1. In the menu on the left, go to Ads on websitesSites and click Add site.
  2. Specify the domain and the name of the site.
  3. Click Save.

Step-by-step instructions on how to add an app are available in the Ads in Mobile Apps Help.

Use this form to send a request to include your video resource. Make sure to include a link to your video resource in the request.

Your resource will be automatically submitted for moderation. Once your resource passes moderation, you'll be able to start displaying ad units. When the process is finalized, impressions on your site will be counted.

Contact support

If you didn't find the information you were looking for, check the FAQ or contact us.

An error occurs when I submit the form

Make sure the form is filled in correctly:

  • Your full name as specified in your passport or legal ID. Non-residents of the Russian Federation should indicate their last name, first name, and middle name using the Latin alphabet.

  • Make sure that the Date of birth, Email, and Phone fields have data entered in the correct format.

If you entered the data correctly but still can't submit the form, contact support.

If there was a mistake, correct it and try submitting the form again.

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