Turbo pages
You can use a Yandex Metrica tag to collect statistics on Turbo pages created:
- In Yandex Webmaster
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Turbo pages created with Yandex Webmaster are displayed in search results.
- In Yandex Direct
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In Yandex Direct, you can create and link Turbo pages for use in your ads. This is especially helpful if you don't have your own website.
When you create a Turbo page in Yandex Direct, an auto-generated tag is created. Goals are already set up, too. The ad campaign owner receives access rights to view statistics. You can't connect Session Replay to an auto-generated tag. To edit tag settings and grant other users access to statistics, link your own tag to your ad campaign and set up goals. For more information about auto-generated tags, see Yandex Direct Help.
You can use Yandex Metrica to analyze statistics in various ways:
- View Turbo page statistics.
- View different statistics about your Turbo page audience. For example, you can see how many people visit your pages on a smartphone. To do this, use segmentation.
- Track user actions that brought them from a website to a Turbo page and vice versa. To do this, you need to install tags both on your website and your Turbo page.
- Track conversion rates of user actions. Before doing this, you need toset up goals.